HardTracks is in Beta. We are taking on a small number of races this year to test it and make sure it runs well for every runner.

SPONSORS

Ride along with every athlete, all the way to the finish.

HardTracks is where trail and ultra fans follow the day: the live race pages, the race reports athletes share after, and the big solo efforts in between. Put your brand there, on races that want you.

Your brand rides along on the pages that help keep every athlete safe on race day.

RECAPExample racewith Your Brand
Topo map of a trail course

Miles McStride A big finish line, new course records and one very muddy creek crossing. Recap brought to you by Your Brand.

EXAMPLE How a placement can look. Your creative, approved by you.

WHERE YOUR BRAND SHOWS UP

On the pages athletes and their people actually watch.

Live race pages

Your brand on the pages families, crews and friends keep open all race long, from the first start to the last finisher.

Miles McStride posts and reports

Miles writes each race's eve post and after race recap, and every athlete's race report and video. Your brand can ride along on those, in his voice, and only after you approve the words.

Race reports and race videos

Every athlete gets a race report and a race video after the race, and they share them. Your spot rides along wherever they go.

Race socials

Placement on the posts and carousels before and after each race, where athletes tag their friends and relive the day.

FKT and adventure pages

Big solo efforts get a live attempt page and a story page that lasts. Be the name beside the record attempt.

A report after every race

After each race you get a short report of where your brand showed up, so you can see it working.

Pick your races

Choose races by region, distance or type. Every race decides which sponsors it carries, so every placement you get is on a race that wants you there.

HOW TO START

From hello to race day.

  1. Tell us about your brand

    A few lines in the form below: who you are and who you want to reach.

  2. Get our sponsor kit

    We send it to you privately, with everything you need to decide.

  3. Pick races and placements

    Choose your races and where you show up, then approve your creative.

  4. Go live on race day

    Your brand rides along on race day, and your report follows after.

TELL US ABOUT YOUR BRAND

Start the conversation.

We read every one and reply by email with the sponsor kit. Rather write? race@hardtracks.app

Our Data Promise: sponsors see totals, never people.